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| Lesson 1 Introduction to Digital Marketing: Overview of Digital Marketing Concepts schedule 24 min check_box_outline_blank answer discussion question
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| lock Lesson 2 Understanding the Digital Marketing Funnel: Exploring Customer Journey Stages schedule 22 min check_box_outline_blank answer discussion question
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| lock Lesson 3 Key Digital Marketing Channels: Overview of SEO, PPC, Social Media, and Email schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 4 Setting Marketing Goals and Objectives: Defining Clear and Measurable Goals schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 5 Target Audience Identification: Techniques for Identifying and Understanding Audiences schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 6 Content Marketing Essentials: Creating Valuable and Relevant Content schedule 24 min check_box_outline_blank answer discussion question
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| lock Lesson 7 SEO Fundamentals: Basics of Search Engine Optimization schedule 22 min check_box_outline_blank answer discussion question
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| lock Lesson 8 Keyword Research and Strategy: Identifying and Using Effective Keywords schedule 21 min check_box_outline_blank answer discussion question
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| lock Lesson 9 On-Page and Technical SEO: Optimizing Website Content and Structure schedule 22 min check_box_outline_blank answer discussion question
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| lock Lesson 10 Off-Page SEO and Link Building: Building Authority Through External Links schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 11 Introduction to Social Media Marketing: Engaging Audiences on Social Platforms schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 12 Paid Advertising Basics: Introduction to PPC and Display Advertising schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 13 Creating Effective Ad Campaigns: Designing and Executing PPC Campaigns schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 14 Email Marketing Strategies: Building and Nurturing Email Lists schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 15 Analytics and Performance Tracking: Measuring and Analyzing Campaign Success schedule 23 min check_box_outline_blank answer discussion question
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| lock Lesson 16 Conversion Rate Optimization: Techniques for Improving Conversion Rates schedule 22 min check_box_outline_blank answer discussion question
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| lock Lesson 17 Digital Marketing Tools and Platforms: Overview of Popular Marketing Tools schedule 24 min check_box_outline_blank answer discussion question
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| lock Lesson 18 Future Trends in Digital Marketing: Exploring Emerging Trends and Technologies schedule 25 min check_box_outline_blank answer discussion question
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| Certificate Earned To earn the certificate of completion for this course, you must do the following: check_box_outline_blank view each lesson (make sure lessons have checks in the boxes in this column) check_box_outline_blank answer at least one discussion question or student question per lesson where a question is posted ( out of 18 answered) check_box_outline_blank complete each lesson quiz and earn a cumulative score of at least 70% between all lessons (0 out of 180 completed, 0% average score) |
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